User-Centered Design: From Problem to Process

Now that you, and perhaps others, have identified some of the barriers to a quality user-experience on your website, you may be feeling a little overwhelmed. That is normal, and we are here to remind you that problem solving is definitely a process. As with previous steps, your focus should always return to the needs of your customers and clients. This process assists your customers with easier navigation, visibility, and accessibility.

Most often, the problem lies in the structure or layout of your core information. Some ideas might come easier if you watch a new user navigate your website. Remember, you don’t have to do this alone! In fact, many businesses hire UX auditors for this very reason, to identify problems and offer possible solutions. As you are working through this process, please remember, it is normal to design, tweak, redesign, adjust… as we said before, it is a process. All of this work and rework pays off in the end! You will gain and keep customers with a less frustration-inducing web experience. Everything that you learn in this process ensures that your future design attempts will be more informed as well.

At Ocoos, we love to help small businesses create a web presence that meets the needs of consumers. We offer services and solutions that save you time and money, and we pride ourselves on our ability to differentiate our services based on our clients needs. Give us a call today to see how we can help you with logos, social media, advertisement, web design, UX, SEO, and more. We can’t wait to help you tackle your present and future problems (even if it’s stormtroopers).