The exponential growth of e-commerce has drawn the attention of many small business owners. With e-commerce increasing from 7.4% of global retail sales in 2015 to a projected 22% in 2023, it might have you considering if adding this feature is right for your business. Here are three questions to consider that will help you make this difficult decision.

1. Are you starting a business with a unique product?

If you are looking to monetize your talents while keeping your overhead low, starting with an e-commerce site is a great way to introduce your brand to a wider audience.

2. Do you want to expand your existing business to create a new source of revenue?

If your existing business has established itself locally, adding e-commerce is a low-risk method to expand your customer base and increase your channels of revenue.

3. Do you have the means to market your brand?

Marketing is crucial to the success of your e-commerce business. Creating a plan to attract targeted traffic will help you to build brand awareness and increase sales.

Providing businesses with well-adapted e-commerce solutions is one of the many services we provide at Ocoos Web Consulting. We believe that Ocala businesses deserve the best, most affordable web development and web design services possible. Schedule a free consultation today to see how we can help you.