Email marketing is an effective way to reach your audience and attract new customers. Starting and growing that list might be easier than you think. Consider offering something of value to potential customers in exchange for their email address. For example, you may have a sign-up list at a local event that enters that potential customer into a prize drawing. You could also offer information or a discount, in exchange for their email address. Landing pages are a great web-based strategy for doing this. When customers visit your page, a pop up(landing page) could offer information or a discount by providing an email address. Ads and promotions on social media can also assist you in building your email distribution list. Ocoos Web Consulting can help you will all of your business marketing, branding, and web presence needs. Give us a call today to schedule a free consultation.